WooCommerce
If your website is using WooCommerce, this integration-based rule type will be available to you when creating a new user persona rule.
Currently, DXP ToolKit can personalize your content based on the following WooCommerce data points:
- Cart Is Empty / Cart Is Not Empty
- Previously Made a Purchase
- Product or Product Category in cart
- Product or Product Category in previous orders
- Total Amount Spent by Customer
- Number of Orders by Customer
- Number of Items in Cart
- Value of Items in Cart
- Average Order Value of Customer
You can additionally configure, where the rule type allows it, if the persona rule should check for an exact value or for a value greater or smaller than the given number.