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If your website is using WooCommerce, this integration-based rule type will be available to you when creating a new user persona rule.

Currently, DXP ToolKit can personalize your content based on the following WooCommerce data points:

  • Cart Is Empty / Cart Is Not Empty
  • Previously Made a Purchase
  • Product or Product Category in cart
  • Product or Product Category in previous orders
  • Total Amount Spent by Customer
  • Number of Orders by Customer
  • Number of
  • Value of
  • Average Order Value of Customer

You can additionally configure, where the rule type allows it, if the persona rule should check for an exact value or for a value greater or smaller than the given number.

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